Mobile & Web Applications – The Latest SEO Marketing Tools
Mobile web applications have come up with new avenues increasing the ease of connectivity to the world of Internet. Not just those, these applications have also increased the freedom of mobility to a great extent and broadened its scopes as well. With the increasing popularity of responsive designs, brands are able to showcase themselves on all platforms; and SEO professionals too have new SEO marketing tools in the form apps, where search strategies now can be extended beyond normal browsers. According to comScore, the top 10 smartphone apps in the US are directly search oriented.
Now, with apps developers coming up with newer and better apps for different devices:
• The kind of content every search will lead to is diversifying. It is not more limited to browser based content.
• Similarly search destinations are diversifying.
• Along with the old SEO rules, advanced techniques are evolving too with the ever growing popularity of applications.
Browsing through the web using mobile devices is now easy, convenient and fun with these applications. Impressively designed HTMLs, perfect CSS3 transitions and JavaScript equipped with fast loading features, equip the mobile browser with rich and smooth elements giving users an excellent browsing experience. Different interactive and dynamic features help in a smooth web based communication. In order to succeed in this search ecosystem that is getting highly app based, the relevance of applications and how they can be used as one of the best SEO marketing tool needs to be understood by brands. The application of mobile SEO practices should be such that it helps in enhancing and maintaining the visibility of the content in both web browsers as well as the applications. Click here for more details